The Whistler Resort Association is still considering what — if any — course of action it will take regarding James Millership's Willy Whistler venture.
No action has been taken or will be taken until Millership meets with WRA marketing representatives, according to WRA lawyer Nancy Wilhelm Morden.
Millership's Willy Whistler Production Co. Ltd. has received a cease and desist order from the WRA but as of Wednesday that was the extent of the legal action.
That is not what an Oct. 19 memo to WRA commercial sector members suggests. In that memo Jim Watson, WRA vice-president of finance, wrote that the resort association was proceeding with further legal action.
The WRA is concerned that Millership does not have authorization to use the Willy Whistler logo, mascot and name.
Millership wants to meet with WRA representatives to try and straighten out the matter. He first approached the WRA with his plan last February but the resort association showed little interest. He had a half-hour meeting with the association in May.
He has never used the WRA logo on the mascot and, according to his legal research, the name has not been trademarked by the WRA. Other entrepreneurs have used similar images of a marmot mascot on T-shirts and other souvenir items.