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Getting back to their roots

Squamish celebrates arts, culture and heritage at fifth annual Wild At Art festival
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Artful Fest Local artwork is displayed as part of Squamish's Wild at Art festivities in 2007. Photo by Garry Broeckling

Squamish is gearing up for a weekend full of fun and entertainment, as its fifth annual Wild at Art festival wraps up.

Events kicked off last weekend, and so far, festival coordinator, Carolyn Grass, says everything is going amazingly well, with a sold-out crowd on their opening night. But she anticipates that Saturday’s activities will be the pinnacle of the festival.

The West Coast Railway Heritage Park (WCRHP) is serving as the main hub of the festival, with the gallery housed in the PGE Car Shop – a massive building that is still used to store the Royal Hudson, and to work on machinery.

“It’s wide enough for three tracks and long enough for about two or three cars, so it’s a huge building, and it’s a heritage building, as well,” Grass points out, adding that it’s a great venue to help tie in the heritage element of the event.

Saturday starts off at 11 a.m. with a cookout by the Squamish Lions at their main venue at the WCRHP, where selections by artists from throughout the Sea to Sky corridor and as far south as North Vancouver will be on display at the gallery. Local performers will also entertain the crowds up on the Heritage Stage.

An entire block in downtown Squamish will be shut down from noon until midnight to make room for the festival’s main stage tent, which will be used for Wild in the Streets, an open-air concert headlined by Whistler’s own Kostaman.

The 2010 Olympic and Paralympic mascots – Sumi, Quatchi and Miga will also make an appearance to help kick off the day’s activities, and volunteers will be on hand to answer questions about the upcoming Games.

The third venue is the Community Connections at the Brennan Park Leisure Centre from 11 a.m. until 4 p.m., with a free skate, an ice show entitled, “Sugar, Spice and Ice,” a farmer’s market, lots of food and crafts, live music, and art activities for kids.

Outside, there will be hot drinks, llama rides for kids, environmental displays, cars and bikes on show, and large working trucks, such as fire engines, available for exploration by curious children.

The concept of the festival first emerged in 2004 as a way to showcase the region during the Olympics by the District of Squamish. But in more recent years, the festival has started to evolve, growing into a 10-day celebration of local arts, culture and heritage. And it’s only going to get bigger.

“Now in 2010, we intend to go for the full 17 days of the Olympics,” says Grass, adding that they have also decided to carry on with the festival after 2010.

Grass just took over as festival coordinator last year, when the festival ran for only two and a half days.

“I determined that if we’re going to do 17 days in 2010, we’ve got to kick it up!” she says.

Last year, the Wild at Art Festival Society was formed to take over the coordination of the event, and the festival ran for ten days for the first time, though the programming was a bit thin. They decided the key to making the event a success was to make sure they maintained their momentum by keeping the event in the public eye. It looks like their efforts are paying off.

“We have this huge program this year – it’s really almost bigger than we realized,” says Grass.

They’ve also managed to bring another historical element into this year’s festival.

Heritage trains known as Budd Cars, will run between their venues at the WCRHP and downtown Squamish between 11 a.m. and 4 p.m., transporting people between festival events.

Budd Cars each have their own engine, and don’t need to be pulled, which means they can move in either direction along the tracks. Historically, the Budd Car service ran as a passenger train between North Vancouver and Prince George on a daily basis.

“You could go up to somewhere, say Lillooet or something, and then catch the train again that night,” Grass explains.

Despite the rapid growth of the festival, organizers are still discovering ways to improve. This year, they’ve decided they need to find a better way to distribute the full schedule event to residents. While the information is available through their website (www.wildatart.ca), and an eight-page insert featured in the Squamish Chief, Grass says they really need a standalone publication.

“Next year, no question, there’s going to be a proper program booklet where everything will be included,” says Grass

She hopes this year’s festival will bring people from throughout the corridor to Squamish.

“This is kind of the portion of the festival that is an opportunity for us to showcase our community, because in 2010 there are going to be people coming here from all over the world, and we really want an opportunity to show them what Squamish is all about,” she says.